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Salesforce Marketing Cloud Intelligence Accredited Professional : AP-215 Exam

AP-215 actual test
  • Exam Code: AP-215
  • Exam Name: Marketing Cloud Intelligence Accredited Professional
  • Updated: Oct 11, 2026
  • Q & A: 64 Questions and Answers
  • PDF Demo
  • PC Test Engine
  • Online Test Engine
  • Total Price: $59.99  

About Salesforce Marketing Cloud Intelligence Accredited Professional : AP-215 Exam

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Salesforce AP-215 Exam Syllabus Topics:

SectionObjectives
Topic 1: Data Harmonization and Data Model- Parent-Child Data Streams
  • 1. Override Media Buy Hierarchies
  • 2. Data Update Permissions
  • 3. Linking data streams
- Dimensions and Measures
  • 1. Creating and managing dimensions
  • 2. Creating and managing measures (KPIs)
  • 3. Calculated measurements
- Data Classification
  • 1. Attribute classification
  • 2. Hierarchy management
Topic 2: Data Visualization and Dashboards- Dashboard Design
  • 1. Building dashboards
  • 2. KPI widgets and chart types
- Calculated Measurements
  • 1. Creating custom calculations
  • 2. Formulas and functions
- Filters and Drill-Downs
  • 1. Drill-down configuration
  • 2. Global and local filters
Topic 3: Data Integration and Configuration- Data Mapping
  • 1. Mapping fields from source files
  • 2. Data model configuration
- Data Stream Types
  • 1. Understanding different data stream types
  • 2. Configuring data source properties
- Data Ingestion
  • 1. File upload and API data sources
  • 2. Scheduling and refresh settings
Topic 4: Reports and Activation- Report Types
  • 1. Report scheduling
  • 2. Standard and custom reports
- Data Export
  • 1. Exporting data and insights
  • 2. Integration with external tools
Topic 5: Marketing Intelligence Platform Fundamentals- Platform Overview
  • 1. Key features and capabilities
  • 2. Marketing Cloud Intelligence (formerly Datorama) overview
- Administration and Security
  • 1. Workspace and account settings
  • 2. User management and permissions

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

Question #1

Your client is interested in ingested the below file to a new generic data stream type:

The field 'Meeting Code' was mapped to the main entity key. 'How should the 'Room Number' be mapped?

  • A. An attribute of 'Meeting Code'
  • B. A custom metric and set aggregation to AUTO
  • C. A separate entity key
  • D. A custom metric and set aggregation to SUM
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

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Question #2

A client's data consists of three data streams as follows:
Data Stream A:

  • A. Update Attributes and Hierarchies
  • B. Update Attributes
  • C. Inherit Attributes and Hierarchies
  • D. It doesn't matter. As long as Data stream A is set as a Parent', the rest of the Data Updates Permissions are irrelevant.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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Question #3

Source 3:

Via the harmonization Center, the Client has created Patterns and applied a classification rule using source 2.
While performing QA, you have spotted that the final value of clicks for Product Group Ais 10, where it should've been i5.

How can an implementation engineer fix this discrepancy?

  • A. Leave the "Case Sensitive" checkbox in the data classification unchecked
  • B. Uncheck the "Case Sensitive" checkbox in the data classification
  • C. Toggle the 'Structure Compliant' OFF.
  • D. Upload both source 1 and 3 to the same data stream type in order to be able to generate Patterns from them.
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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Question #4

A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.

When harmonizing the Objective field from within the data stream mapping, which advantage is gained?

  • A. Performance (Performance when loading a dashboard page)
  • B. Ease of Maintenance
  • C. Scalability
  • D. Ease of Setup
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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Question #5

Which two statements are correct regarding the Parent-Child configuration?

  • A. Parent-Child links different tables based on shared key values
  • B. Parent-Child configurations can cause performances issues
  • C. Parent-Child allows sharing both dimensions and measurements
  • D. A Parent-Child cannot be configured between an Ads data stream type and a Conversion Tag one.
Reveal Solution  Discussion  0

Correct Answer: A,B  🗳️

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